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Tier 01 · Self-Paced Study

The Cycle
Audit.

The complete HER EGO Method™ in a self-paced document. Five phases. Five content protocols. Twenty-eight days, mapped. Read once. Apply every cycle. Designed for women who want the framework now and the cohort experience later.

Tier 01 · One-time
$ 49
Instant download · Lifetime access · No subscription
Begin the Audit
Apply within one cycle. Upgrade to Cohort credit if you continue.
What's Inside

A complete
operating manual.

Not a PDF of motivational quotes. A working document you'll return to every cycle, designed to be implemented immediately.

01

The full HER EGO Method™

All five phases of the 28-day cycle explained in detail — what each phase prioritizes, what to schedule, what to avoid, and how to recognize when you're in each one without relying on calendar math.

02

A content-by-phase protocol

Exactly what to film, write, post, and schedule in each phase of your cycle. Includes hook templates, recording protocols, and the off-grid rule — the one day per cycle you do not post, and why.

03

The 28-day cycle map (printable)

A one-page reference you map your cycle onto. Once filled, every future month uses the same template. Includes the original blank and a worked founder example.

04

Research citations & further reading

Every claim in the document is sourced to the World Health Organization, peer-reviewed studies, or government health bodies. The full bibliography lets you read the science yourself — no asking us to trust us.

05

Cohort credit

If within thirty days you decide to enrol in the Cohort Method ($497), the $49 you paid for this document is credited toward your tuition. The Audit is the front door, not the upsell.

The Five Phases

What you'll
actually do.

A preview of the protocol for each of the five phases. The full document includes the underlying research, the cycle-mapping process, and the founder commentary for each.

Phase 01 · Menstrual
Days 1–5

Archive & Ideation

Energy is at its floor. The body is asking for rest, observation, and minimal output. Don't film new content. Use what you already have. This phase tends toward strong associative thinking — the right time to capture ideas, not to produce.

Protocol
  • Repost archive footage with a sharper hook or trending audio
  • Keep a daily ideas-and-observations notebook open
  • No major launches, no major sales pushes
  • Sleep is a deliverable, not a luxury
Phase 02 · Follicular
Days 6–13

Educational Output

Estrogen rises and so does verbal working memory and attention — both with documented evidence in the research. This is the phase to script, structure, and produce. Educational content, lifehacks, tips, how-tos — the work that requires sharpness lives here.

Protocol
  • Write scripts and outlines for the next two weeks
  • Film educational and structured-format reels
  • Tackle the work that requires the most cognitive effort
  • Launch new offers, open enrolments, ship new pages
Phase 03 · Ovulation
Days 14–16

Camera & Charisma

The window where extroversion, communication skills, and on-camera presence tend to peak. Three days. Do not waste them on back-end work. This is when the loudest, most magnetic version of you shows up without effort.

Protocol
  • Talking-head reels, personal stories, vlogs
  • Podcast guest appearances, livestreams
  • Sales calls and high-stakes conversations
  • Anything requiring presence in front of an audience
Phase 04 · Luteal
Days 17–28

Strategy & Analytics

Progesterone rises. Detail-orientation tends to peak; extroverted energy drops. This is the phase that turns the previous three into an actual business — content plans, analytics review, editing, internal work, the back end nobody sees.

Protocol
  • Edit and schedule content from previous phases
  • Review analytics; identify what worked, what didn't
  • Plan the next cycle's content and offers
  • Handle admin, accounting, internal documentation
Phase 05 · Pre-Menstrual
Final 1–2 days

Off the Grid

The one to two days before menstruation begins. Don't post. Don't sell. Don't perform. Rest the system that's about to reset. This is the most under-rated input in the entire method — the protection that makes the other twenty-six days possible.

Protocol
  • Zero public-facing output
  • Block your calendar; declare it before it arrives
  • Reduce stimulation; minimize screens after sunset
  • Permission to do nothing is the work
Research Basis

Sources we
actually cite.

Every claim in this document traces to one of the sources below — public health institutions, peer-reviewed journals, or government legislation. We do not invent statistics.

World Health Organization
Endometriosis affects an estimated 10% (190 million) of women of reproductive age worldwide

A chronic disease with severe pelvic pain, heavy bleeding, fatigue, and infertility as common symptoms. WHO recognizes the impact on quality of life, sexual and reproductive health, and well-being. There is currently no cure.

who.int — Endometriosis fact sheet →
Journal of Women's Health · ComPaRe-Endometriosis Cohort
Average diagnostic delay for endometriosis: 10 years

A study of 6,949 participants in France found mean diagnostic delay of 10 years for endometriosis and 11 years for adenomyosis. Globally, delays range from 4 to 11 years; international studies report up to 13 years. As many as 60% of cases remain undiagnosed.

liebertpub.com — Full study →
U.S. National Institutes of Health
Until 1993, U.S. federal law did not require women to be included in clinical research

The NIH Revitalization Act of 1993 (Public Law 103-43) mandated, for the first time, the inclusion of women and minorities in NIH-funded clinical research. Before then, women were systematically excluded — hormonal variability was treated as a "confounding variable" to be removed, not a signal to be studied.

nih.gov — Revitalization Act text →
Government of Spain · Organic Law amendment, February 2023
Spain became the first European country to grant paid menstrual leave

Approved by Spanish Parliament on February 16, 2023 (185 votes for, 154 against). In effect since June 1, 2023. Allows three to five days of paid leave per cycle for severe menstrual pain (dysmenorrhea), certified by a doctor. Wages covered by state social security at 75%. Worldwide, the others are Japan, South Korea, Indonesia, Taiwan and Zambia.

Coverage of the law passing →
MDPI · Biology · Peer-reviewed, 2025
Verbal working memory and attention are higher during the pre-ovulatory phase than the menstrual phase

A combined longitudinal and cross-sectional study of 71 healthy young adults found enhanced cognitive performance during pre-ovulation compared to menstruation, specifically in verbal working memory and attention. The authors note that menstrual cycle phase must be considered in any study measuring cognition in women.

mdpi.com — Full peer-reviewed study →
Honest note on the research: Studies on cognition across the menstrual cycle vary in design and findings. Some effects (verbal working memory, attention) replicate across multiple studies; others (visuospatial tasks, mood) do not replicate consistently. The HER EGO Method draws only on the patterns with the strongest evidence base — and tells you which is which. We are systems designers, not researchers. For medical guidance, consult your physician.
Plain English

What this is —
and isn't.

Not this
Medical advice
This
A work-design framework
Not this
Spiritual or "moon" practice
This
Cycle-aware operations
Not this
A fertility or pregnancy guide
This
A content and work calendar
Not this
Diagnosis or treatment
This
Self-applied scheduling
Not this
Universal truth for every woman
This
A framework to test against your own cycle
CYCLE
Begin Today

The Cycle
Audit.

The complete HER EGO Method, in your hands within a minute of purchase. Apply it within one cycle, or upgrade your $49 toward the full Cohort Method at any point in the next thirty days.

$ 49
Begin the Audit
One-time · Instant download · Lifetime access